Apple †Strategic Management Essay

orchard apple tree designs Macs, the best personal data processors in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music renewal with its iPods and iTunes online store. Apple has reinvented the prompt phone with its revolutionary iPhone and App Store, and is defining the coming(prenominal) of mobile media and computing devices with iPad. Vision StatementApple ignited the personal calculator revolution in the 1970s with the Apple II and reinvented the personal computer in the 19805 with the Macintosh. Apple is committed to take the best personal computing experience to students, educators, creative professionals, and consumers around the world through its innovative hardware, software, and network offerings. Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them. Mission StatementApple Computer is committed to protecting the environment, health and safety of our e mployees, customers and the global communities where we operate. We greet that by integrating sound environmental, health and safety perplexity practices into exclusively aspects of our business, we can offer technologically innovative products and services while conserving and enhancing resources for future generations. Apple strives for continuous improvement in our environmental, health and safety management systems and in the environmental quality of our products, processes and services.Objective The Company is committed to bringing the best user experience to its customers through its innovative hardware, software, peripherals, and services. The Companys business strategy leverages its unique ability to design and develop its declare operating systems, hardware, application software, and services to provide its customers new products and solutions with superior ease-of-use, unlined integration, and innovative designCOMPETITION When it comes to Apples competitors I recall ther e is no one. The innovation,development and the trendsetting technique that Apple has introduced in electronics worldcannot be matched with any of other companies. If you do not agree with me I would kick up you to search for Apples competitors on Google or anywhere else exclusively you will hardly find any original Apples competitor. According to Tim Bajarin, Apples competition is coming from the likes of Amazon, Google, Real Networks, and to close to degree, Sony, because of their strong investment in content. But I do not agree with his viewpoint. Products like iPad,iPhone, iPod and services like iTunes and Apple stores have no competition at all and most importantly Apple is not a company that satisfies customer films but it manufactures those products that become customers need